Context
Overview
Large content programmes require creative quality, but also workflow discipline, quality control, consistency and capacity planning.
The challenge
The challenge is not only producing individual pieces. It is designing a system that can maintain quality across a high volume of outputs.
Thinking
The insight
At scale, content quality depends as much on the production system as it does on the quality of each individual piece.
Our response
We designed the work around repeatable production stages, consistency, quality control and capacity planning so a high volume of outputs could be managed with discipline.
Delivery
What we delivered
Production workflow design
Content production
Quality control
Capacity planning